You need to make list of these factors and start working on it. Research about all your competitors and find out what are the important points which can help you make them on top of search results. there can be lot many reason to be over there.
Here are some check points:
• Check Title Tags
• Check Meta Description
• Check H tags
• Check Body Content
• Check footers
• Check keyword Density
For more information : Milwaukee SEO Company
Posted by morrismatthew
at 7:21 AM EDT
Updated: Thursday, 5 August 2010 7:25 AM EDT